RIM to drive up the value of Time Capsules?

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Earlier this week I attended the 55th Annual ARMA Conference and Expo, and as always happens, I find myself inspired by what I saw, heard and learned.  Interestingly however, and perhaps due to my earlier post about my anthropological academic background, I found my mind wandering a bit … and perhaps a bit subversively.  Let me explain. 

For as much as good RIM is about retaining information to meet compliance obligations, to facilitate productivity and to generate competitive advantage, it’s also about disposing of records, non-records and other transitory bits and bytes in a timely manner to reduce risk, free up storage space and keep people from having to trip over it on their search for information of value. 

It’s the latter bit that gave me pause. 

In traditional RIM theory, the four pillars of value that information is considered against to determine record status are: legal, financial, operational and historical.  I’m worried that perhaps we aren’t spending enough time and effort considering historical value as we develop retention schedules and make disposition decisions.

In today’s litigious and highly competitive society there is an understandable focus on disposing of as much information as possible to reduce risk exposure and contain costs.  I understand that, but are we also spending enough time considering what historical significance there might be in the information we’re disposing of?

I know some organizations have corporate memory programs that incorporate capturing items of historical value such as significant contracts, photos from corporate picnics and other memorabilia.  But how many organizations really make those efforts?  And in a particularly difficult economy, I can imagine that those types of programs are near or at the top of the list for funding cuts.

If we as a profession are ultimately successful in implementing RIM programs that identify the information our organizations create and receive, and devise quality processes to dispose of information as soon as it has met its legal, fiscal and/or operational value but neglect to spend time and effort to preserve both records and non-records that may hold historical value to the organization itself or the community it operates in, are we in the end threatening future generations' ability to really understand our organizations?

Does that matter?

Do we really want to leave it to chance that a time capsule project will capture a marketing campaign, product packaging, or a memo from a CEO to his/her employees congratulating them on a job well-done (which may or may not be a corporate record and may or may not be retained for any significant period of time)?  Are we willing to forego our ability to tell our stories in our own words and leave it to chance that someone else will do it for us?  Are we willing to run the risk that we’ll simply fade from history altogether and have no residue of our hard work and impact on our communities?

What do you think?  Should we spend more effort on helping our organizations capture records and non-records that contribute to our history, or is that simply a nice-to-have or a waste of time entirely?  Is the potential of keeping non-records simply for historical purposes subversive to the intent of a quality RIM program in today's world?

I, for one, intend to return to my office Monday morning and strike up a conversation with my organization’s leadership about our efforts (or lack thereof) to capture at least some amount of material that will help tell our story to the generations to come.  I’d love to hear your thoughts …

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jason thompson

Being a consultant concentrating on trying to unravel the mess of what should be a filing system, I hear you!. In the modern age the organizational filing system hardly exists anymore. Management is finally starting to feel the pain of leaving the filing unattended for more than a decade.
I come from IT and am still a techi at heart. For years I was forced to operate the information sorting, saving and deletion from the bottom up. Running large file scans trying to find out where the latest movie and music folders were to save precious disk space; to allow the backups to finish before the staff started work the next morning.
Business and legal levels of the business were not ready to take on the cost and pain of filing. This led to the Gung-ho deletion attitude which we now so often experience at so many organizations. The blanket approach, if it doesn’t comply to Company standards as a record it is deleted.
I like your idea of Historically Valuable information, "Time Capsuling" as you put it.
This is, in my opinion, where the split comes with regards to internal retention and external retention times. You will always get a different answer about the value of a specific folder or piece of information depending on ownership.
Marketing departments, who are in my opinion, the “Keepers of the "Time Capsule" are good example of this. Notes used to create a presentation, slides that are valuable, but that never made it into the final slide deck, any and all advertisements and presentations that haven’t been accessed in years. This wealth of information is an internal treasure chest which shows what the organizations targets, directions, strategies, and much more were. This information is priceless for marketing individuals joining the company and is an essential planning tool for future endeavors.
Like you, I hope that Management takes the time to save and disclose information that is historically special and internally valuable to the Organizational "Time Capsule" and not only in cases of litigation.
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Julie Colgan

Jason - thank you for your comment! I especially liked your thoughts on looking at internal retention period drivers (business need, historical value, etc.) versus external retention period drivers (litigation, laws/regs, etc.).

I also agree that the ones who can likely best determine the historical significance of material is the owner of the information (rather than the records manager or corporate librarian, etc.).

So perhaps an approach RIM professionals could use to effect a more thoughtful approach to determining historical value is to be sure that is included in the interview when developing/updating the organization's retention schedule? I would place a wager that many, many interviews are conducted that neglect to ask those kinds of questions.

Thanks again for your comments - keep 'em coming!

~Julie
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Tod Chernikoff

As a consultant that works with many large (well known) enterprises, as well as smaller ones, and in the past government agencies, I consistently find staff in business units and management, especially those that do not have a very routine process (customer service, retail sales, HR, Finance have regular processes for example) and even some that do, have a hard time adequately describing/articulating retention needs beyond the external requirements, therefore it is easy to just try to keep it all forever.

This creates a multiplicity of problems including increased storage costs, increased risk in litigation, increased eDiscovery efforts and costs. In some cases automation is the answer, but in most cases this problem can be headed off (or at least somewhat mitigated) if proper governance is put in place and ENFORCED! Adequate audits or reviews by the RIM organization are also important to make sure, especially in enterprises that have decentralized RIM functions, to assure that information/records are captured as well as dispositioned properly.
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George Broadbent

Unfortunately I think that the historical perspective is lost on more than just corporate information. Personal information, photos, I think will be lost from this early digital camera era. How do we know that we can trust Facebook with our photos over the long haul and how long exactly will our hard drives stocked with photos last?

From a corporate perspective, whose responsibility is it to preserve the historical nature of something that is produced. Does it belong to society and as such an outside group should preserve it or does the company have a responsibility to preserve the campaigns and related materials for future generations. I think that it would be great if it were the later, storing information for the long term makes an organization take stock of itself, beyond the quarterly results.
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Julie Colgan

Hi George,

Thanks for sharing your thoughts! I have the same worries about personal information being lost as well, however I think corporate information is at a much higher risk since we are paid to actively dispose of content! We are purposefully seeking out information to dispose of, but are we checking ourselves before hitting the delete button or smashing a hard drive with a hammer to ensure there isn't something there that should be preserved for posterity's sake?

On the personal stuff, I think the biggest risk factor comes down to unsophisticated users of technology (sorry, no offense to anyone!).

My brother, a golf pro, who I pick on relentlessly so why not in this forum, would have absolutely no clue that he should be thinking about saving a copy of the picture he posted on Facebook of his sons to some other media, and then he should periodically check that media for stability and ensure the software and hardware needed to access it remains in working order. Most typical users assume some amount of digital permanence - that things like Facebook, Flickr, TwitPic, etc. will just be there and so will their content ... and that their smart card, thumb drive, CD/DVD, hard drive, etc. will just "always work" if they care enough to keep it for any length of time.

Hmmm, I suddenly have the urge to call my sister-in-law and give her some insight on this issue (I'd call my brother, but it would be a waste of time ... hehe, sorry Jeff!).

Thanks again George - you have taken the idea to another level and it's much appreciated!

~Julie
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Randy Moeller

There are records that are important to a company’s history but they are less than 5% of the stuff that accumulates on a daily basis. What you keep has to support the mission and goals of a business and the cost must be accepted by the business as it will be passed to the consumer. Hard choices will and are made by company archivists and those who do it well can always show the benefits back to the business. Example, keeping a brand’s history which is used to educate new brand managers on what has and has not worked. Of course this does not include the unique/interesting items that are best used for visitors or public display.

We worked with our archivist to include the archives in a number of the record series (yes everything is a record, don’t put me on that soapbox) in our retention schedule. This tells the end user to forward records to the archives who then determines what needs to be kept long term. Alas, your ‘great job’ note from the boss is just not one of them. The refrigerator at home is a better spot. I figure kids should know parents get stars too which are helping to pay for their braces.

For companies that don’t have a trained archivist, don’t give the task to the pack rat of the group for reasons that should be obvious. There should be clear direction from management on what is historically significant. Leaving it up to those that create stuff is not the best idea either as they are too closely connected to the records. Humans often place higher value on their ‘stuff’ because of an emotional connection which skews its long term significance. Go ahead; tell a PhD that their monthly report is just not needed for 20 years....
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Mickey Clemons

Excellent dialogue, I have been thinking about the same thing recently as well. We have a Legacy program which intends to maintain the historical record of the corporation but often hear about the artifacts that have been tossed into the dumpster. My primary objective for the program is not just for the sake of "society", we anticipate a good amount of turnover in our organization over the next 5 to 10 years and feel an obligation to our new employees to provide them with some insight into the legacy of our company and the heritage companies that contribute to who we are today. We are still in our infancy but hope to provide value in this way. We have a network of passionate people about their piece of the legacy and we work together to steward over those things which will help maintain that story for generations to follow.
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Martin Bartonitz

Interesting view and I can attest your diagnoses. I know only one of our customer preserving histrical records.
We are often working with SMBs in Germany and there are only few companies archiving their web presentation as well. And be sure there are many interesting changes of presented information over the years which are gone when the system is migrated.
The awareniss about this fact is growing slowly but necessary.
What about this post. Will it be interesting in the future. Showing us how culture has been developed
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Julie Colgan

Thank you all for your contributions to this discussion - some very good points and observations!
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This post and comment(s) reflect the personal perspectives of community members, and not necessarily those of their employers or of AIIM International