Organizations have begun to move from experimenting with social technologies
to incorporating them into key business processes. Doing so effectively requires
more than just setting up accounts on commercial services like Facebook or
Twitter or simply buying and implementing enterprise social technologies.
Instead, organizations must transition from forcing these technologies to their
1.0 business processes and embrace a more collaborative, more open, and more
flexible way of working. In other words, they must embrace social business
practices.
AIIM’s toolkit gathers its research and tools on Social Business in one
place to help you start building your own social business plan. Jesse Wilkins,
Director, Systems of Engagement for AIIM, has written the feature article giving
background on this new movement, its benefits, and the question of records
management in a 2.0 environment.