Breaking through the Coasean Floor by , for

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In James Q. Wilson's 1989 book Bureaucracy, Wilson repeatedly mentions Ronald Coase and his 1937 paper 'The Nature of the Firm' regarding the... read more

Social is Not Like Facebook, It's Like eBay by , for

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  One of the most common requests from end users who are looking for better social interaction within the enterprise is to build "something that looks like Facebook." The idea... read more

Bringing the Long Tail to the Forefront by , for

ECM ERM SharePoint Social Business

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  I have always been a music collector. My garage contains specially insulated cases for my large vinyl collection, which are an annual topic with my wife who would like to see them go... read more

Thoughts on Automation of your Social Experience by , for

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"A positive customer experience can create a brand advocate who shares the experience with their network of family and friends. And it’s not just the network effect; studies show... read more

Measuring an Employee's Influence Is Not So Simple by , for

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I've been asked a dozen times to  spend more time on Salesforce, our company's current CRM platform, and using its social utility, Chatter, to socialize with the extended sales and... read more

Measuring Influence Is Hard by , for

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"The problem with measuring social media through last-click attribution is that social channels tend to engage people at the top of the sales funnel rather than right before they buy.&q... read more

Augmenting Your Social Capital by , for

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Many organizations underestimate the cultural learning curve associated with implementing more social collaboration tools. People are becoming more familiar with consumer-based social tools, yes... read more

AIIM Introduces Social Media Governance Training Program by , for

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  I am pleased to announce that AIIM has just introduced the AIIM Social Media Governance Practitioner course. This course covers the processes, roles and responsibilities, and instrume... read more

Social Media Governance: The Policy Part 2 by , for

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  In my last post I talked about some of the unique considerations social media brings to governance generally and policies in particular. So let me start with the point that an or... read more

Social Media Governance: The Policy Part 1 by , for

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  The foundation of a good governance program is the policy. It describes, in broad strokes, the behavior expected of - and prohibited to - employees and ensures that those expecta... read more