Augmenting Your Social Capital by , for

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Many organizations underestimate the cultural learning curve associated with implementing more social collaboration tools. People are becoming more familiar with consumer-based social tools, yes... read more

Just Be Genuine by , for

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One of the more difficult aspects of the new world of marketing in a social computing paradigm is throttling your communications. Twitter is fleeting. Unless you've hit on a specific hashtag... read more

The New Normal of Social Sidling by , for

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Remember that great episode of Seinfeld where Elaine was plagued by an annoying officemate who seemed to always appear at the right moment to mistakenly get credit for work he did not do, and wa... read more

Tapping Into Kevin Bacon by , for

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The vast majority of us are plugged into the mainstream social networking platforms, such as LinkedIn, Facebook, Twitter, and the newest member of the club, Google+. But are you leveraging your... read more