Blog Entries By Cheryl McKinnon

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Have We Hit the Era of Peak Apps? Rethinking the Mobile First Imperative with HTML5 and Responsive Design

Last week I had the opportunity to participate in CMSExpo – a conference that brings together web developers, designers, content strategists and project managers. These information professionals re... read more

How Can Information Professionals Celebrate Open Education Week?

March 5-10, 2012 is Open Education Week! What is Open Education Week? It's a celebration of free and open access to educational tools and platforms, reducing the barriers to ongoing learning. ... read more

AIIM Buzz Round Up - Who's Talking About Recent Research?

Recent AIIM research continues to create buzz in some of the cooler content and information management online publications. Here's a quick recap of some of the highlights from the last few weeks in... read more

Better Customer Experience Starts with Scrapping the Paper

Digital marketers and customer experience advocates may, on occasion, forget the basics. The Web Engagement / Customer Engagement  / Customer Experience advocates championing WEM, CEM or CXM as the... read more

AIIM is a Mover and Shaker in the Tech Press... 2012 Off to a Great Start

I'm only a couple of weeks into my new marketing role with AIIM and my mind is already blown with just how influential this organization has become, particularly with the Industry Watch reports. Ku... read more

Local - the Neglected Aspect of "SoLoMo"

One of the smartest marketers I've met in recent months runs the day spa at the end of my street. A few times a day, they take their chalkboard and update it with the open slots for manicures or pe... read more

Open Source Communities as Social Business in Action

While some goals and aspirations of Social Business seem new to many organizations, they are not new in the software world. The fundamentals of a successful open source development project are ofte... read more

OpenSocial: "Social Content" Meets ECM?

Whether we talk about Systems of Engagement, collaboration, next generation intranets or Enterprise 2.0, organizations are recognizing the growth of social business applications. New forms of micro... read more

From System of Engagement to System of Record: Just Add Time

Right now I'm working on a conference presentation submission with my friend Arlene. You see, she's an archivist at a state university, and I'm an information management consultant. We often share ... read more

Transparency: Two-Way Street or Two-Way Mirror?

Organizations large and small are still struggling to find the right balance between traditional (often hierarchical) ways of working and newer (often collaborative) business practices. When the tw... read more